We help you create business value through strategically sound and conceptually strong solutions
Beierholm’s market position was determined after a comprehensive analysis and strategy project. Following this, Kunde & Co in collaboration with Beierholm, developed a new creative universe and communication elements to secure the company’s position and further enhance its image in the industry.
The unique Danish growth story, Danske Commodities, establish a stronger position in the competitive, fast-changing and volatile European energy market
Carestream Dental needed a new brand image and platform to integrate into their existing corporate strategy. Kunde & Co leveraged the company’s unique corporate DNA to deliver a new concept and campaign elements that resulted in a 133% improvement in engagement compared to industry benchmarks.
Kunde & Co conducted a thorough market test, which resulted in a new go-to-market strategy that delivered an 81% increase in sales of Falck’s roadside assistance product, and a more than 50% increase in online revenue across products in 2016.
After several mergers and acquisitions, DNV GL needed to project one strong story internally and externally. Kunde & Co helped develop and launch a unique communication concept that clearly defined the new organisation’s position globally.
In a market characterised by fierce competition, Flügger needed a strategy and concept that could position it within its core business area. In collaboration with Kunde & Co, Flügger developed an integrated communication concept "Flügger farver - til alle" (Flügger colours - for everyone).
Together with Kunde & Co, SimCorp launched their new brand position in 2016 with the concept "One system for a complex world". This story is based on a clear understanding of the market and the key decision makers. To establish the position, Kunde & Co developed a new website, CVI, brochures, ads and other elements.
To bring together 51 existing clothing brands under one new brand, Kunde & Co help was tasked with developing a strategy, concept name, brand identity and external launch. This resulted in a new, strong and easily communicated brand built around preferences for quality and price.
To position Wavin closer to its end-customers and align international marketing activities, Kunde & Co developed a new Pan-European brand platform for the company in 2014. The new concept, “Connect to Better”, has not only reinforced the Wavin brand in the minds of both end-customers and employees but ensured a strong platform for the organisation in the years to come.
The development of a new campaign concept creates a single, powerful story about the modern Home Guard and generates interest among new volunteers. The campaign increased the general understanding of the Home Guard's role in Danish society, while within the target group, the number of people interested in volunteering doubled.