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Our Work

We help you create business value through strategically sound and conceptually strong solutions

Strategic services

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Sobi

Creating purposeful engagement with the patient community

Explore how the conceptualisation of a digital patient community helped Sobi create closer ties with the end-users by collecting their patient engagement under one umbrella

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Sobi

Creating purposeful engagement with the patient community

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VSV

Defining a valuable international brand position in the fishing industry

This is a case on how to create an international brand position as a foundation for future growth. Kunde & Co worked with the Icelandic fishing company, VSV, to gain deep customer insights from a narrow target group across markets to guide the brand development.

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VSV

Defining a valuable international brand position in the fishing industry

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Geberit - Know How Installed

International brand positioning alignment

The development of a brand platform and communication concept, "KNOW HOW INSTALLED" aimed at Geberit's core target groups. The project included the development, implementation and coordination of campaigns for 18 countries covering a wide range of marketing elements.

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Geberit - Know How Installed

International brand positioning alignment

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Oticon

Ground-breaking concept creates paradigm shift in hearing care

Global market leader Oticon was about to launch their biggest product innovation in years. See how a powerful concept effectively positioned Oticon as a pioneer in contemporary hearing solutions, elevating the Oticon brand to new heights.

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Oticon

Ground-breaking concept creates paradigm shift in hearing care

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AAK

Launching a revolutionary solution in the confectionary industry

Learn how the market-specific campaign TROPICAO™ answered the main challenges in the confectionery industry and ensured 62 high-quality leads

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AAK

Launching a revolutionary solution in the confectionary industry

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Danpo

Danpo’s new brand unlocks the market leader’s potential in the top-tier markets

This is how Kunde & Co identified, developed and established a strong value position for a new brand: De Danske Familiegårde – The Danish Family Farms.

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Danpo

Danpo’s new brand unlocks the market leader’s potential in the top-tier markets

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Danfoss

Boosting sales and image in the German market

To capture some of the great growth potential on the German market for Smart Heating solutions Kunde & Co developed an integrated cross-channel campaign targeting multiple target groups. The foundation for delivering the strong campaign results was built on a profound understanding of the customer journey.

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Danfoss

Boosting sales and image in the German market

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Citroën

Leveraging the brand DNA delivers 52% increase in sales

K.W. Bruun Import wanted to revitalise the Citroën brand in the Danish market after being granted the rights to import the well-known cars to Denmark. Kunde & Co was chosen to conduct the market test and develop the campaign to cement Citroën’s unique character and position in the market.

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Citroën

Leveraging the brand DNA delivers 52% increase in sales

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HTH GO

Repositioning a successful product concept

In 2016, HTH’s sub-brand, “Gør Det Selv HTH” (“Do It Yourself HTH”) was Denmark’s third best-selling kitchen brand, but the company wanted to achieve more – and had the courage to replace a proven success with a new initiative that would draw on HTH’s corporate strength to win a clear position in a well-defined segment.

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HTH GO

Repositioning a successful product concept

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James Hardie

World leading manufacturer of fibre-cement solutions ensures strong brand awareness

Changes in commercial circumstances forced leading fibre cement cladding manufacturer, James Hardie, to make a quick, bold move to maintain their position in the Danish market.

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James Hardie

World leading manufacturer of fibre-cement solutions ensures strong brand awareness

To find out more about what Kunde & Co can do for you and your company, please contact us


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