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Our Work

We help you create business value through strategically sound and conceptually strong solutions

Strategic services

Creative services

Sector expertise

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Goodvalley

Consolidating four companies into one strong corporate brand

Development of corporate brand strategy, concept, visual universe and complete go-to-market strategy by using the company’s story and unique approach to agriculture to differentiate itself in the market.

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Goodvalley

Consolidating four companies into one strong corporate brand

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Geberit

Positioning Geberit as the complete bathroom partner in the Nordics

Explore how we worked together with Geberit to develop a strong project sales concept and campaign covering multiple target groups and decision makers across the Nordic markets.

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Geberit

Positioning Geberit as the complete bathroom partner in the Nordics

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Geberit - Know How Installed

International brand positioning alignment

The development of a brand platform and communication concept, "KNOW HOW INSTALLED" aimed at Geberit's core target groups. The project included the development, implementation and coordination of campaigns for 18 countries covering a wide range of marketing elements.

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Geberit - Know How Installed

International brand positioning alignment

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Danpo

Danpo’s new brand unlocks the market leader’s potential in the top-tier markets

This is how Kunde & Co identified, developed and established a strong value position for a new brand: De Danske Familiegårde – The Danish Family Farms.

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Danpo

Danpo’s new brand unlocks the market leader’s potential in the top-tier markets

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HTH GO

Repositioning a successful product concept

In 2016, HTH’s sub-brand, “Gør Det Selv HTH” (“Do It Yourself HTH”) was Denmark’s third best-selling kitchen brand, but the company wanted to achieve more – and had the courage to replace a proven success with a new initiative that would draw on HTH’s corporate strength to win a clear position in a well-defined segment.

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HTH GO

Repositioning a successful product concept

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James Hardie

World leading manufacturer of fibre-cement solutions ensures strong brand awareness

Changes in commercial circumstances forced leading fibre cement cladding manufacturer, James Hardie, to make a quick, bold move to maintain their position in the Danish market.

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James Hardie

World leading manufacturer of fibre-cement solutions ensures strong brand awareness

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Beierholm

A strong profile results in the best image of the industry

Beierholm’s market position was determined after a comprehensive analysis and strategy project. Following this, Kunde & Co in collaboration with Beierholm, developed a new creative universe and communication elements to secure the company’s position and further enhance its image in the industry.

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Beierholm

A strong profile results in the best image of the industry

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Danske Commodities

Repositioning in a fast-changing energy market

The unique Danish growth story, Danske Commodities, establish a stronger position in the competitive, fast-changing and volatile European energy market

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Danske Commodities

Repositioning in a fast-changing energy market

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RAK Ceramics

An end-to-end global repositioning

Kunde & Co analysed RAK’s brand position to determine the competitive space with the most growth potential, delivering a new strategy, concept and visual profile that strengthened one of the world’s largest ceramics brands.

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RAK Ceramics

An end-to-end global repositioning

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The Athlete's Foot®

The Athlete’s Foot® strengthens its global brand presence

In just four months, Kunde & Co developed and implemented a global Sitecore web platform for The Athlete’s Foot®, focusing on brand-building and establishing the chain’s new position, “Sport with style.” The platform has already been rolled out across 13 markets around the world.

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The Athlete's Foot®

The Athlete’s Foot® strengthens its global brand presence

To find out more about what Kunde & Co can do for you and your company, please contact us


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