Søren started as a consultant at Kunde & Co 18 years ago. During this time, he has worked his way up in the organisation and is now Managing Partner. Søren is a master marketer and has gained a great deal of valuable insight, especially within B2B industries, into clients, markets, decision makers and their decision/buying processes.
Areas of expertise:
- Brand positioning and brand systems
- Customer journey and decision making process
- Integrated marketing communications
- Lead nurturing and marketing automation