Bjørn started as a consultant at Kunde & Co 18 years ago. In 2005, he established the DACH organisation for a web analytics company in Germany, and at the end of 2007, spearheaded the opening of our German office. Bjørn has mastered a wide range of marketing disciplines and has accumulated extensive B2B and market insights.
Areas of expertise:
- Brand positioning and brand systems
- Value propositions
- Customer journey and decision making process
- Integrated marketing communications